Europe (Washington Insider Magazine) – Sally Europe, a leading beauty retailer operating across seven European markets, has enhanced its supply chain management through a strategic partnership with Slimstock. With over 400 stores in Europe and a broader group supplying 4,000 stores globally, Sally Europe manages more than 400 professional brands. The company, which generates £150-250 million in revenue, has integrated Slimstock’s supply chain platform with its Microsoft AX 2012 system since 2015. The collaboration has resulted in significant improvements in cash flow, increasing working capital by 5% and boosting on-shelf availability by 2%.
Leveraging Technology for Success
The success of this partnership is attributed to Sally Europe’s proactive approach in adapting to market trends and customer behaviors. Nora Mebarka, Head of Supply and Demand Planning at Sally Europe, stressed the importance of combining advanced tools with skilled personnel and expert support. Over the past nine years, continuous improvements in Slimstock’s platform, including the introduction of AI capabilities, have allowed Sally Europe to stay ahead of challenges and optimize its operations.
Tailored Solutions for Supply Chain Challenges
According to Enterprisetimes, Sally Europe’s supply chain strategy focuses on enhancing operations to increase availability and deliver excellent service to customers. By implementing an adaptive forecasting and replenishment foundation, the company has reduced instances of overstocking, stockouts, and dead stock. This tailored approach has resulted in improved cash flows and maximized revenues, with dynamic stock transfers ensuring balanced inventories across the network without incurring additional costs.
Sally Europe plans to enhance its supply chain by adopting AI and machine learning technologies. With Slimstock’s continued support, the company aims to improve its forecasting and replenishment processes, driving even greater efficiency and profitability. The next quarterly update from Slimstock, scheduled for October 30th, promises exciting new features that will further strengthen Sally Europe’s position as a trusted beauty partner for professionals and retail customers across Europe.